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What do tv adverts normally They shows the products Explain  how the lego movie broke boundaries with branded marketing;how it targeted the diffrent sections of their  target audience:and whether it was was or not  Its was successful because nearly 6million people had  seen it live on tv and 1.1 million had seeked it out online.to ensure that the break felt as much like real-life had been turned into Lego as possible, it was important that the four ads were all live/recent campaigns, not remakes of classic ads of yesteryear.They teamed up with confused.com/BT,british heart foundation and perimer inn The Lego Movie was released in 2014, February 14th  grossing   $257.8 million   in the U.S. and Canada, and   $210.3 million  internationally, for a worldwide total of   $469.1 million . Produced by the Warner Bros, w ritten and directed by  Phil Lord and Christopher Miller,  t he Lego Movie broke boundaries when it came to international marketing. They had released over twe

L/O;to explain the effectiveness of the campaign; to analyse using uses and gratification theory denotations: The title is the same/ The lego company/  The people in the game and movie/ Buildings / same villain/  charters at the front to seem they are the good guys context  Emmet an ordinary LEGO figurine who always follows the rules, is mistakenly identified as the Special -- an extraordinary being and the key to saving the world. He finds himself drafted into a fellowship of strangers who are on a mission to stop an evil tyrant's plans to conquer the world. Unfortunately for Emmet, he is hopelessly and hilariously  unprepared for such a task, but he'll give it his all nonetheless. aimed for children  It is aimed for children because  it is family friendly and it relatsy to kids and what they like this poster is effective because it is full of bright couoler Film poster are released at different times and contain different information just like th